51.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
by McAlister, Leigh, Lattin, J...
ISBN: 9781298824691
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Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability
by McAlister, Leigh
ISBN: 9781378987032
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A Dynamic Attribute Satiation Model of Variety Seeking Behavior
by McAlister, Leigh, Leigh McA...
ISBN: 9781376983029
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54.
A Theory of Consumer Promotions: The Model
by McAlister, Leigh, Sloan Sch...
ISBN: 9781340311551
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Theory of Consumer Promotions : Managerial Implications (Classic Reprint)
by McAlister, Leigh
ISBN: 9780666125279
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Theory of Consumer Promotions : The Model (Classic Reprint)
by McAlister, Leigh
ISBN: 9780666156655
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Impact of Price Promotions on a Brand's, Market Share, Sales Pattern and Profitability (Clas...
by McAlister, Leigh
ISBN: 9780666288370
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Theory of Consumer Promotions : Managerial Implications
by Mcalister, Leigh, Sloan Sch...
ISBN: 9781245195577
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Theory of Consumer Promotions : The Model
by Mcalister, Leigh, Sloan Sch...
ISBN: 9781245191883
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Variety Seeking Behavior : An interdisciplinary Review
by Mcalister, Leigh, Pessemier...
ISBN: 9781245617192
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Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Pa...
by S, Fader Peter, Fader Peter...
ISBN: 9781376122619
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
by McAlister, Leigh
ISBN: 9781376145458
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Managing Market Share When Consumers Seek Variety
by Feinberg, Fred M., Fred M F...
ISBN: 9781376176216
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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
by Fader, Peter S., Peter S Fa...
ISBN: 9781376186789
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
by McAlister, Leigh
ISBN: 9780656893935
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Dynamic Attribute Satiation Model of Variety Seeking Behavior (Classic Reprint)
by McAlister, Leigh
ISBN: 9780365189756
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Variety Seeking Behavior : An Interdisciplinary Review (Classic Reprint)
by McAlister, Leigh
ISBN: 9780484767637
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68.
A Theory of Consumer Promotions: Managerial Implications
by Leigh McAlister
ISBN: 9781377054520
List Price: $10.95
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
by Leigh McAlister, James M La...
ISBN: 9780353212084
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Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
by Leigh McAlister, James M La...
ISBN: 9780353212091
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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
by Peter S Fader, Leigh McAlister
ISBN: 9780353296084
List Price: $16.95
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Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using UPC Scanner Pa...
by Fader Peter S, McAlister Leigh
ISBN: 9780353147942
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Managing Market Share When Consumers Seek Variety
by Fred M Feinberg, Leigh McAl...
ISBN: 9780353274433
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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
by Peter S Fader, Leigh McAlister
ISBN: 9780353296091
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Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using UPC Scanner Pa...
by Fader Peter S, McAlister Leigh
ISBN: 9780353147959
List Price: $32.95